Methodology. Not opinions.

Original research on web performance, search engine ranking, AI citation behavior, and federal contracting. All findings are reproducible and tied to verifiable methodology.

Active research threads

AI Overview citation latency study

Tracking how quickly new pages with answer-first content and Speakable schema get cited in Google AI Overviews. Sample: 30 pages launched between 2025-09 and 2026-04 across 8 verticals. Median time to first citation: 47 days. Earliest: 6 days. Methodology and per-page citation logs available on request.

Self-hosted vs CDN performance comparison

Side-by-side LCP / CLS / TBT measurements on identical Next.js builds deployed to (a) bare-metal Debian + nginx and (b) Vercel Edge. Hypothesis under test: owned infrastructure can match or beat CDN performance for static content with simpler operational stack.

Schema graph completeness vs ranking

Correlation between schema graph node count, sameAs depth, and SERP position for a controlled set of LocalBusiness queries. Working dataset of 47 sites.

Published findings (forthcoming)

Findings papers will publish here as each study reaches statistical confidence. Open notebooks and reproducible datasets accompany every release. If you want early access for journalism or academic work, see /press/.