Process
Every engagement runs the same path. The audit is free and asks nothing in return. The demo is built on a subdomain so iteration costs are low. Production is fast because architecture is done before code is written. Year one is included.
01
Forty eight hour turnaround
Send your domain. We return a written audit covering current crawler access, schema coverage, page experience metrics, content architecture, and AI engine citation status. No sales call. No payment requested. Document goes to your inbox or your phone.
You receive
02
One week
Once a build is approved, we map your business model to the site architecture. Hub and spoke topology, target query intent map, schema graph, conversion paths. Output is a written brief that becomes the source of truth for the build phase.
You receive
03
Three to seven days
We hand code a working demo on thatwebhostingguy.com. Real pages, real schema, real performance. You see the build before it goes to your domain. Iteration happens here, where the cost of change is low.
You receive
04
One day
On approval the build moves to your domain. DNS migration if needed, SSL via Certbot, Nginx vhost tuned for HTTP/3 and Brotli. Sitemap submitted to Google, Bing, and IndexNow. Search Console and GA4 wired up.
You receive
05
Twelve months
Every new build includes the Full Visibility Stack at no cost for the first year. We watch the indexation curve, the AI Overview citation count, the GBP performance, and the Core Web Vitals. We adjust as the data comes in.
You receive
The non negotiables baked into every project, regardless of tier.
P01
Every page renders semantic HTML in the first byte. JavaScript projects the visual layer on top. AI crawlers, screen readers, and offline browsers all get the same content as humans on broadband.
P02
We host on our own server, Bubbles, a Debian and Nginx machine we run end to end. No third party CDN sitting between us and your visitors. Direct delivery, direct control.
P03
No page builders, no drag and drop, no templates. The framework is a library of patterns. The site is written from scratch per project. You can read every line.
P04
On delivery you receive the full code, deployment scripts, and Nginx config. Move the site to another host whenever you want. The exit door is always unlocked.
Because the audit is the conversation. If the report is useful, you know what we deliver. If it is not, you have learned something about your site for free. Either way, no one needs to jump on a call.
We iterate. The demo phase exists so changes happen before production. If we cannot land on something you are happy with, you owe nothing for the build phase. That has not happened, but the policy stands.
Email, shared drive, or upload portal. Square invoices for billing. We do not use Zelle, CashApp, or Venmo for client work.