Case study
2 Bee Done Home Services
The brief
Veteran owned home remodeling and handyman company in Pea Ridge, Arkansas, needed to move off a drag and drop page builder onto a fast hand coded site that could rank across Northwest Arkansas and be cited by AI answer engines.
What we built
- Hand coded static rebuild, 65 pages, no page builder
- Connected LocalBusiness, Service, and FAQ schema graph
- 13 source cited cost guides and a 46 term glossary
- City landing pages across Benton and Washington counties
- GA4, Google Search Console, and Bing verified at launch
Search and AI visibility notes
This case study records the work as more than a portfolio screenshot. For 2 Bee Done Home Services, the build emphasized a clean move off a page builder, home services depth, Core Web Vitals, and a connected entity graph for Northwest Arkansas local discovery. The page is intentionally written in plain, crawlable HTML so search engines, screen readers, and answer engines can understand the project without waiting for client-side JavaScript.
The technical pattern supports canonical URLs, descriptive metadata, internal links, image alt text, Open Graph previews, and schema-friendly entity relationships. That combination helps the live client site communicate what the organization does while also helping this portfolio page reinforce ThatDevPro topical authority around web development, Core Web Vitals, structured data, and AI-search visibility.
- Content-first HTML for extractable summaries and citations.
- Clear service or project language matched to buyer intent.
- Portfolio graph links that connect the client work to ThatDevPro expertise.